MINUTE MAID
Minute Maid’s whole thing is that real parenting is messy. And terrifying.
So for Halloween, we put parents around a campfire to tell real, unfiltered horror stories.
WINNER: ADDY AWARDS — GOLD x1 SILVER x1
“TRAILER”
We made more than ten of these, but these two are my favorites.
“SAVINGS”
“NUNCHUCKS”
Role: Copywriter | Agency: In-House @Coca-Cola